In September 2023, Noah Kahan, an artist signed to Republic Records, embarked on his The Stick Season Tour and graced the stage at the Budweiser Stage in Toronto, Canada.
I was tasked to collaborate with Noah Kahan's team to produce creative materials for the "Dial Drunk Hotline" activation pop-up set to take place at the Toronto show on September 17, 2023. The activation's premise revolved around a "payphone hotline," offering fans the opportunity to leave personal messages for Noah Kahan.
My tasks included designing a vinyl wrap to embellish the payphone with visuals that echoed Noah Kahan's unique branding, along with creating all necessary signage and social media assets to promote the activation.
